In early February the CEO of YouTube, Neal Mohan, released an article titled Our big bets for 2025. YouTube turns 20 this year and as Neal mentions in the piece, the platform has become the epicentre of today's culture.
I get a lot of clients sending me stuff that may be of interest for someone who follows US markets. These days, 90% of what is sent are YouTube clips made by some independent journalist pushing an agenda. It is up to you, the viewer, to determine whether it is of interest or complete BS.
Mohan also says that YouTubers are becoming the startups of Hollywood. I have not watched any of Mr Beast's content on YouTube, but while travelling a few weeks ago I watched his new Beast Games series on Amazon Prime and it was loads of fun.
YouTube is the new television, according to the CEO, and I agree. The use of AI to feed you the right content is only going to enhance the experience. We are happy investors in YouTube via our holding in Google.