Android XR

Google and Samsung are teaming up to take another swing at mixed reality, unveiling Android XR and a Samsung-built headset called Project Moohan. This partnership aims to rival Apple's $3 499 Vision Pro and Meta's mixed-reality devices.

The Samsung device, set to launch soon, promises lighter, more comfortable hardware and will undercut Apple's price. It's powered by Qualcomm chips and built around Google's revamped XR platform. These headsets will integrate with AI services for tasks like furniture assembly and navigation.

The strategy echoes Google's success with Android for smartphones, with hopes that companies like Sony and Xreal will adopt the platform. Ironically, Google once pioneered this space with Google Glass, which flopped a decade ago. Now they are back with another attempt.