Google Invests $10b Into India

A few days back I spoke about big techs investments into India and the tough regulations that favour local businesses. Well that hasn't stopped Google wanting to further tap the 500 million internet users in that country.

Yesterday Tech Crunch released the following article titled Google to invest $10bn in India. That tops Amazons $6.5bn so far. Remember too that Facebook just bought a $5.7bn stake in Reliance Jio Platforms, the biggest mobile operator in the country.

Back to Google, the investments will be a "mix of equity investments, partnerships and operational, infrastructure and ecosystem investments," according to CEO Sundar Pichai who is originally from India.

For a software business like Google, it is a lot easier to expand into new territories than the likes of Amazon. Google needs a small office and some data centres to offer their search engine to the country. Amazon, on the other hand, has to open up big distribution centres and take on the Indian retail environment head on. Amazon has to be a lot more invasive to have a presence.

Google and Youtube already have a large presence in India, this will make them more entrenched. With India banning a whole host of Chinese companies there may be some really good opportunities.